Why are coffee companies selling coffee in bags other than a pound?  

That is a good question.  We don’t know, other than trying to take advantage of
customers who think they are paying the cheaper price for a pound when they
are in fact not getting a 16oz./1lb. bag.  Customers may be getting 10oz.-14oz.
bags instead.  Look carefully at the price and you will see in the small print the
unit per pound price.

PRC will not join this pricing game.  We feel our 1lb. bag price is better than the
other guys.  We do admit, we are not priced better if you compare our 16oz./1lb.
bag to their 10oz-14oz bag prices, so please compare our prices to other
companies’ per pound price.  

If you like PRC’s coffee we will give it to you in our 16oz/1-FULL POUND bag.  
Anything else would be less and less is not more at PRC.  




Should my coffee be placed in the refrigerator or the freezer?  

First things first, lets talk about the refrigerator.  This is not the place for your
coffee unless you want your coffee to start to take on the taste and odors of
whatever else is in your refrigerator.

Second the 32 degrees of your freezer is great to slow the staling process of
the coffee.  It is the perfect temperature to keep your coffee as long as the
coffee is in an airtight container such as a freezer bag or two.  Remember your
freezer circulates moist air and moist air causes damage to oils on the coffee
bean and that’s why you need the airtight bag.  

If I do have my coffee in the freezer do I just take it out and brew it?  No, if you
are placing your coffee in the freezer make sure you allow it to come back to
room temperature before you grind or brew it.  This will allow the moisture to
escape before you consume the coffee increasing coffees original taste.  

You should keep the coffee you plan on drinking for a week or two in an airtight
container and keep your reserve in the freezer.  Another common mistake is
freezing and refreezing your coffee, this actually does more harm than good.   
Only freeze your coffee once.  So when your jar is empty take what you need
out of the freezer and place it in your jar.  Then put your reserve coffee back in
freezer before it warms up.




What is the difference between a coffee roast, blend, and mix?

Roast:  
A coffee roast is one type of a coffee bean from a specific origin.  For
example, PRC’s Vienna roast is 100% Brazilian coffee that has been roasted by
PRC’s Roastmasters using their own custom recipe.  There are no coffee beans
added from other origins, thus maintaining the 100% true roast of the bean.

Blend vs. Mix:  A blend is created when beans of different origins are
combined before they are roasted using the same profile, while a coffee mix is
created when beans of different origins and roast profiles are mixed together
after they have been roasted.  In both cases this means that it is not 100%
anything, and is instead, a combination of beans with different origins, flavors,
and yes even different prices.  There is nothing wrong with a blend or mix that is
created on taste alone, like PRC's
Espresso Blend, by combining desired
characteristics of multiple beans the Roastmaster can create a unique and
balanced coffee.  PRC Roastmasters do have a problem with creating a blend
to cut costs and allowing cheaper inferior beans to decrease the overall
perfection of the blend.  For example, many coffee companies will sell Kona
blends, but will fail to mention how much Kona coffee is in the blend.  In many
cases, it is about 10% Kona to 90% cheaper beans.  They do this to give the
illusion that you are buying Kona coffee.
    

Where to we get our beans from?

Coming Soon.
Coffee Q's
From time to time, we are asked questions about coffee and coffee
storage.  Coffee Q's is were we attempt to answer those questions
as best we can.